News: Capital ID appoints two new international directors

Zwolle. the Netherlands – April 14 2008
Capital ID, specialist in marketing operations management (MOM), announces the further expansion of its business into North America, the United Kingdom and Continental Europe.

Richard Goat and Jerry Gilroy have joined the Capital ID team to spearhead the international operations. Jerry will focus on European and International business expansion, whereas Richard will address the North American marketplace.

Richard Goat, President, Capital ID, Inc.
Richard Goat (1943) has spent his entire career at the leading edge of deploying computer hardware, software and consultancy services in a wide variety of industry sectors and across a range of different geographies. Richard began with a corporate career in IBM in North America and then in Europe. For the past twenty-five years he has managed fast growing software and consultancy companies in insurance, financial services, medical and pharmaceutical markets. He has also spoken extensively in the USA and Europe on CRM and marketing related projects.

Richard: “The concentration on our home market, on producing a quality software product and on ensuring that we have satisfied customers are the three critical success factors which will underpin the future expansion. My experience of working in North America and of building teams and launching products into that market should be very helpful. The US market is the most mature for marketing operations software. We recognize that Capital ID is the new player on the block but we are confident that our ability to deliver significant business benefits will be recognized by discerning companies.”

Jerry Gilroy, Vice President, International Operations
Jerry Gilroy (1951) has a strong background in international marketing, sales and corporate management and for more than twenty years, Jerry has helped software companies grow internationally. “Capital ID has all the attributes associated with high-performance technology companies: Great customers, exceptional people and first-class software. Many of the existing Capital ID clients are multinational users of our ID manager software so extending Capital ID’s footprint into new markets is a natural progression; via our existing clients and our new partners and clients.”

Luke McKeever, CEO at Capital ID, is delighted to welcome Richard and Jerry to the management team at Capital ID. “Their highly relevant software business development experience will give our international expansion a strong boost. Their skills will also be deployed to extend the services offered to our existing customers in the Netherlands”.

Capital ID BV – Assiesplein 1- 8011 XD Zwolle - the Netherlands
Tel: +31 (0)38-4229999 – e-mail:
info@capitalid.nl – internet: www.capitalid.com 

About Capital ID
Capital ID focuses on the automation of marketing processes. With its ID manager software and service solutions, the company is a market leader in Europe for marketing operations management (MOM) and digital asset management (DAM). Capital ID’s customer base includes Akzo Nobel, Randstad Holding, Starbucks, ABN Amro, Rabobank International, Grolsch, Logica, SNS Bank, and Renault. Capital ID is managed by Luke McKeever (CEO), Dennis Steen (CMO), and Andréy Prins (CTO). The company is located in Zwolle (the Netherlands) and has two divisions: ID manager and ID interactive. For more information: www.capitalid.com.

For editorial information or pictures of Richard Goat and Jerry Gilroy:
Influx PR – Frieda Zieleman – tel: +31 (0)55 3663034 – e-mail: frieda@influx-pr.com
Or Capital ID – Luke McKeever – tel.: +44 (0)1225 485969 /  e-mail: l.mckeever@capitalid.com

 



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